tv MONEY With Melissa Francis FOX Business January 1, 2015 2:00pm-3:01pm EST
>> if you think a million dollars will get you far in new york city, think again. with inventory at record lows, business is par for the course. you will get far less a four your buck. it's ground-floor fixer upper is a prime example of that. there is a silver lining. >> you can have your office there. melissa: amy are 237 square feet, it also adds value. $42 is the price for square foot in this unit.
>> this is though palmer woods neighborhood in detroit. filled with million-dollar houses that do not cost you a million dollars. >> this is the most expensive house in the city right now for sale. this one is a six bedroom. 6200 square feet. over here we have the greenhouse. >> and original greenhouse that has been so well maintained. >> they came and built these houses.
they came from europe. hand on everything. this is a $5 million house anywhere else. >> a million dollars in the windy city will buy you this. the 2000 square-foot condo is located on the top floor of an elevator building. a private terrace offers spectacular views of the skyline. >> something that makes this view very nice. it is a great american city. >> priced out $500 a square foot, the two-story unit has been recently renovated. >> we make sure that at the same
time no space was wasted. >> the home includes an eye italian gourmet kitchen. the condo is ideally located near fulton arco. steps from some of the city's best shops and restaurants. >> you will not find a million-dollar home in beverly hills or malibu. >> about $1 million gives a eg browne home. >> this feature is a state of the art kitchen and office space that is perfect for techies. the development is billed as a
self-contained community where residents can walk or bike to work. that is a rarity in l.a. unlimited yoga, pilates and skin classes. for children, a tech focused school. melissa: here now are the stars of b elliott dollar listing los angeles. thank you so much for joining us. i want to dig right in. one of your tips, priced to sell. you get a lot of resistance for that. >> it is all about the hot market melissa. there are a lot of buyers out there. it will sell for the price it is
worth and it will sell fast. you have to be ready for that. in this market, it a move faster than you think. >> you say get it sold quickly. it is all about the price. >> the sooner we call the business deal web days on market, the more you have, the less appeal there is to the property. you want to have the least amount of days on market as possible. it is not ready. you need to have a price correctly from the beginning. you will get more for the property that way. it has been on the market for the last three or four weeks. >> that is a great point.
melissa: that is a great point. you say hire a professional photographer. >> it used to be location, location location. now it is photography photography, photography. it is the brand of the house. if the photography looks bad who knows what else is wrong with the house. they are going even crazier and getting thrown shots. spend the money on the pictures. it is well worth it. it will get you more money in the long run.
melissa: you say get your house ready be for you list it. clean and de- clutter it. less is more. do you have a hard time convincing people that their nick max are not appealing to the average buyer? >> they do not want to see you living there. it is not important. all you need is the basic essentials. if you are dealing with an empty house, you stage it with those he essentials. you wanted to want it to look clean and fresh and have flowers. make it look like a beautiful suite at a four seasons. melissa: interesting. you say try to walk up off the market properties. how do you hear about them if
they are off the market? >> half of it is off market. half of my active inventory right now is off market. it is one thing that buyers will always pay top dollar for. what do you have off market? typically i would tell my sellers to shop off market. let's do it quietly for two or three weeks. we are testing it without testing it. that is important. madonna shopped her house off market.
melissa: how to get the best deal is to make a strong offer. do not put him to the police. it felt like you will end up paying a lot. >> it is not coming in i. we have a home listed for $10 million. in other brokers client submitted an offer for seven and a half million. my sellers said go screw yourself. we are not giving you a counter offer. it is probably worth 9 million. this fire has kind of screwed himself. they will not get a counter. they will have to come in again. you do not want to go into low.
>> you have to be super aggressive. melissa: gentlemen, thanks to both of you. thank you. one of my favorite moneymakers we will talk shape wear and reality you know your dentures can move, unlike natural teeth. try fixodent plus true feel. the smooth formula helps keep dentures in place. it's free of flavors and colorants, for a closer feeling to natural teeth. fixodent. and forget it.
melissa: this is a company you started based on your own experiences. >> i was a consumer with a need. i went to the shape wear department as a consumer to boost my confidence. i thought these were literally my grandmothers of girdles. it was literally with tears streaming down my cheeks that i invented the first original three panel tank. it seems like it has been calm the thing. it is pretty crowded. with yummy, the idea of shape wear came out of the closet. it was no longer a dirty little secret. no longer something you had to be ashamed of. after our moms and grandmothers,
people were burning their bras and letting it all hang out. then there was still the need. there was a need for women to have a solution in their wardrobe. what they did is they just cut off the leg. you can hook it around your broth. it would hold you in. for me, looking good is feeling good. melissa: it sounds like one of your biggest competitors out there. you are saying that you are very different from them. yours looks good when you don't have to close on top. >> that is correct. it is meant to be seen. that is yummy's concept.
melissa: you can have a great product. one thing you did is you are on a reality show. real housewives. how did that change your business? >> when the house lights came to me, i would like a lot oh, gosh, i do not think that is for me. as a businesswoman -- melissa: you mean you did not want to air your dirty laundry. >> i do not have a lot of dirty laundry to a air. >> when you debuted on the show, the line was already out there. >> you were among too small of a percentage of a group of a launch of a brand. that was my vision. to launch a brand.
i needed the whole pie. i got to talk about me. i got to talk about me in front of millions of viewers that i was not reaching potentially. now they've really got to know what it stood for. melissa: we are a show about money. did you see your business double? >> we absolutely saw increases. at first, it was conversion. those things equal out when you have a good product and you have a good friend. >> meanwhile, everyone on the housewives are trying to sell something. it is not necessarily a layout.
>> three months into a launch we were dancing our jihad. that was really scary. >> did you have any pushback? >> i think everybody was nervous for me. i knew who i was. i knew i would not let a show or producer change my values and assets. >> i will always be a fashion designer. i did it as an underbelly and brand. it is definitely not taking over. i love being on your show.
12 there is a new start in town. you can find him on you to. he is now performing his own concerts. take a look. youtube sensation is not your average middle schooler. the up-and-coming artists covered some of the most popular songs out there. from the computer screens all the way to live concerts. >> somehow we were able to pull it off. >> i think that he is an amazing
he is a force to be reckoned with. imagine making $12 million a year by just tweeting. a twitter account with more than 7 million followers. including me. i love it. all he has to do is share multiple quirky fax payday. chris sanchez joins us now from l.a. how do you decide on the content you use? i love it. >> i just have to read it and find it interesting. melissa: i often wonder how you figure out if what you are putting out there is true. how do you source check and make sure you are right?
>> i have great trust in the staff. i also cross referenced the fax that they find. melissa: what is your favorite fact that you have put out there. >> my favorite would have to be about mad as a hatter. getting mercury poison. it would cause them to go crazy. that is where mad as a hatter came from. melissa: i enjoy your tweets every single day. >> i don't understand where the revenue comes from? i do not owe anywhere from there. how do you do that? >> although modernization is in web traffic.
they provide me with galleries that are relevant. i bring them web traffic. >> i just see it in my twitter feed. i am not going anywhere as a result of it. >> you will see tweets that have links and pictures to galleries. melissa: what is really popular? what do you get the best reaction to? >> they also love facts about big celebrities. melissa: do you ever get pushback's? >> oh, all the time.
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>> today we are headed to maria del ray for dinner tonight. lots of good people right down by the beach. >> there are a lot of trucks in los angeles. what it is for us is the quality of product. >> can i help you? >> yeah, right here. >> the most popular item is the lobster roll. then our lobster tacos. thirty-six-48 hours ago.
>> i always make it a point to check. they are that good. >> we have tons of regular customers that consistently come back to us. what we have really learned is people will always pay for a high quality product. >> i know about the company. i wanted to give them a try. wanted to see what it was all about. >> we put it in the bank. we said we would only spend is when we really, really need it. we have been profitable.
>> we want to continue to grow whether it is restaurants or franchises. >> are you catherine? >> yeah. >> it costs us around $110,000. we bought our first truck for 65-$70,000. there are so many other costs that come into play. we were a little nervous opening. i think having nerves is normal. the first night we opened, i remember looking at jim and think this would work. we both smiled. >> that looks so good. cousins maine lobster.
trucks. they are really, really starting to grow. >> i feel like in this economy you really have to make your fortune for your self. >> the truck is a much smaller value. >> for example. >> you are all in. it is a lot less than brick-and-mortar. melissa: how do you break that down? >> everything that includes the truck. melissa: you bought your trucks, right? >> you are actually buying something of value. you can build it to your specs. melissa: yeah. >> why is it more important? we can go to the markets.
melissa: you have gone on to have a brick-and-mortar store out in l.a. >> we have. melissa: what makes these guys different as entrepreneurs? >> great passion. staying married to it and keeping that momentum is very hard. it is contagious. they are all replicas of them. they have that high energy. they have the people skills. melissa: it is a pretty specific concept.
you took in $250,000 in sales. what makes this concept for off that much cash or says other businesses? >> the quality of product. melissa: how much is your typical lobster? >> $13. it is really very affordable. we are at a time where the economy is struggling. you are peddling something that is a little bit more for lunch. >> we were a little nervous in the beginning. it does not matter what area you are in, people always splurge for food. if it is good food, they welcome back.
melissa: why did you decide to become a franchise? >> very good question. for us, it is making sure that we have the right operator. they have the real knowledge locally. they are integrating the market, and they can make it explode. melissa: what would you say to someone out in the audience right now watching this? >> even if you are buying a franchise, you are the lead guide. in the end, you have to open the door close the door. you have to really, really love your business. finding the people that are capable of building a business. you have to be an entrepreneur.
melissa: you also back other franchises out there. >> i judge the entrepreneurs. i like extremes. lobster rolls are delicious and inexpensive. i like the entrepreneurs. get the right entrepreneur and you will have a successful business. melissa: you have made me so hungry. thank you. >> thank you. melissa: would you pay $575 for these she inspires you. no question
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or difficulty breathing or swallowing, stop taking cialis and get medical help right away. ask your doctor about cialis for daily use and a free 30-tablet trial. melissa: okay. i will at it it. i love shoes. the sneaker business is kicking out some major profit. this pond shop offers quite the bank for your buck. take a look. how did you get started in this business? >> i got started on me basically just having a whole sneaker collection.
we opened our own except for we are a pond shop. >> you are a genius. >> if you are going -- you have to start working for it. >> you will not find them again. they are rare. it is just something -- it is a collectible. >> once you realize you can live without them, do they really come back? >> they really want these sneakers. >> to you like making money?
>> we knew the first three months that we probably would not make a dime. they started to come back. >> a nice amount of profit. >> this is an all white sneaker. probably cost $100 more. melissa: you have a very expensive habit. your father turned it into a lesson to you. he tricked you into being an entrepreneur. >> why not just base your dreams and give up your whole
collection. it is to go out into the world. this is a good stepping stone for him to actually do it. melissa: to you have favorites on the wall? i know it is hard. >> my favorite are these fours right here. melissa: have anything for the ladies? i am a size eight. wall street after hours. our money makers expect a whole lot more than gambling and bottle service. we are taking charlie gasparino with
melissa: it is always great to be a moneymaker. it is even better when you are spending your cash on an ultimate good time. here now is koppel expert and high-end bachelor party planner. charlie gasparino is here as well. let me ask you everybody pictures the strippers. totally different bachelor party
is in now. >> yeah. they center around adrenaline. once in a life activities. we are doing extreme adventures. it is like the craziest thing i have ever done. melissa: first bachelor party you ever plan was in ukraine? >> yeah. he lifted london at the time. i was wondering where a good spot to do it would be. melissa: and you thought ukraine? >> yeah. years ago, i mean, it was awesome. i heard you could drive tanks and shoot machine guns and slave growers. melissa: did you do that?
day. >> male strippers. >> no. no. [laughter] this is various territories. both get right back on track here. flying an f-16 fighter jet. >> you can actually just do it. it is legitimately the coolest thing ever done. melissa: driving tanks. >> it is a little bit more complicated. it is very difficult. melissa: racing ferraris. beach jumping. very cool.
up next, a little help from our friends. some very special guests. some of the twists may surprise you know your dentures can move, unlike natural teeth. try fixodent plus true feel. the smooth formula helps keep dentures in place. it's free of flavors and colorants, for a closer feeling to natural teeth. fixodent. and forget it.
>> one of my favorite moneymakers, i think i would enjoy being an entertainer. jennifer lopez really made her mark. not only here in america, across the world. >> my moneymaker is fred smith. that is a company that has outperformed the market for years and years. one of the best in america. >> my moneymaker is neil cavuto. he loves compliments he has great hair and he's always awesome. >> i would have to say oprah winfrey. anything that oprah winfrey touches turns to moneymaking gold. >> keep it up and i will keep
eating those burgers. melissa: i hope you learn some great tips from our moneymakers. do not forget to tune in every week day at 2:00 p.m. eastern for fox business. so ally bank really has no hidden fees on savings accounts? that's right. it's just that i'm worried about you know "hidden things..." ok, why's that? no hidden fees from the bank where no branches equals great rates. if you're taking multiple medications does your mouth often feel dry? a dry mouth can be a side effect of many medications. but it can also lead to tooth decay and bad breath. that's why there's biotene available as an oral rinse toothpaste, spray or gel. biotene can provide soothing relief and it helps keep your mouth healthy too. remember, while your medication is doing you good, a dry mouth isn't. biotene, for people who suffer from a dry mouth.
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