themselves, sor, fr example, the daily mail supports itself in the england, and "the guardian," a legitimate televencia, and i think that's a legitimate thing to do. but i don't think that's where their power necessarily comes from. i think it's a useful thing for them to say, and i don't think it's fenecessarily right. >> we don't necessarily have a view on a particular issue, particularly if it's a view of a particular issue, by this time the viewpoint is already being moved in a certain direction, not the direction the paper has taken. i'm looking at paragraph 26, mr. campbell. you say your own assessment -- and this is three lines down -- they have more influence on the terms of the debate than actual power to dictate policy. >> yeah. >> the terms of the debate were into areas such as culture of negativity which were outlined elsewhere. >> what's important, a news bulletin running order is a set of decisions that are made by executives. pornography on the internet, for example, "the daily mail" very involved in the campaign. perfectly legitimate, serious issue. is that more likely to make the polit