their annual conntions don't st bring in blogger, b big names le president obama, facebook, anichelesandberg. are you surprised o success? >> i grew up in print and then at a time when messa boards were so popul and robust in the first bubble. and at the time, i remember i can put up some of the best magazine content o line and i can't t women ute of the messag brds. and iwas fascinating and education educationa because it turnedouwe were the lucy ricardos and the dearabbyes. off own lives. and that is gold right there. >> blogger headquarters by t way, right o t peninsula in redwoods shore the. interesting in attending next ar's coention? it's bng held in san jose. is it a blessing or a curseo have the zuckerberg name. it's a blessing when it comes to her nking account and perhaps a curse wn it comes to creating her own identity. but ranni, ge from facebo, now launching her next project when you look at her facebook time li, it's a lot like everyone else's family gatherin weddings and halloween cosmes. >> is there a timeou don't give out your name and you don't want to go there? >> setimes